MY Idra
Un filtro es para siempre
Redefinimos la forma de beber agua mediante un sistema de filtración innovador, patentado, 100% libre de plástico, 100% reciclable, regenerable y no desechable. La tecnología "Claysilite" se ha aplicado al primer producto de la empresa, MY Idra, una botella filtrante de uso personal que permite beber agua buena y pura en casa y en la oficina, eliminando la necesidad de comprar botellas de plástico o filtros desechables, también de plástico y desarrollados con ayuda de resinas, perjudiciales para el medio ambiente y las personas.
Empresa/Institución
Idra Water srl
We redefine the way we drink water through an innovative 100% plastic-free, regenerable, non-disposable filtration system.
País
Italia
Sitio web
Designer(s)
Valentina Vecchia & Fabrizio Boscolo
Valentina and Fabrizio are both CEO and Co-founders of Idra Water.
Valentina graduated in Idustrial Design in 2013 from the IED in Turin and worked in Milan, Turin and later in China, where, first as an employee of a design studio and then as an entrepreneur, founding a design studio together with Fabrizio, she developed and consolidated her skills.
Fabrizio graduated in Sustainable Transportation Mobility in 2013 from IAD Turin. He has worked in the best automobile and product design studios in Turin and Shanghai and currently provides also design consultancy to "Lamborghini" company.