Winner in the Fashion Category
The BackPaq is a multifunctional bag that can be enlarged almost fivefold in size thanks to innovative twist technology. This means that the spontaneous, dynamic person can transform a bum bag or cross-body bag into a fully-fledged rucksack within seconds. The digital product passport (DPP) is used as an interface between the company and the customer in order to increase the product's recyclability. In addition to repair options and a return system, the functions and information of the BackPaq are mapped via the DPP.
Jury Statement: A visionary step toward redefining durability and sustainability in everyday products. Showcasing a forward-thinking bag concept designed to meet the demands of sustainability and compliance with Extended Producer Responsibility (EPR) regulations. This product exemplifies a holistic approach to environmental stewardship, combining durability, recyclability, and user-centric design to minimize its lifecycle impact.