The Awards

SHAPE WHAT MATTERS

For more sustainable solutions and forward-looking concepts

Since 2013, the international Green Product Award and Green Concept Award have recognized outstanding products, services, and forward-looking concepts through an expert evaluation covering sustainability, design, innovation, and impact. Since 2013, the Green Product Award and Green Concept Award have recognised outstanding products, services and forward-looking concepts from around the world. An international specialist jury assesses submissions against transparent criteria covering design, innovation, impact, market and sustainability. For awarded products and services already on the market, the Green Product Award Seal offers additional value: following successful independent certification, it can be used specifically in product, sales and brand communications. This provides credible recognition and strengthens a company’s positioning with customers in Germany and on international markets. Our general award presentation offers a concise overview of the awards, the process, and the benefits.

Who can apply?

  • Established companies, brands, manufacturers, service providers, …
  • Start-ups, small companies, collectives, NGOs, …
  • Students or graduates can enter the Green Concept Award

 



Why Enter?

For All Submitters

  • Formal review of submissions for completeness and compliance with eligibility requirements prior to the jury's evaluation
  • Early-Bird Special: 30% discount on the Product Compliance Check-Up for EmpCo
For qualified participants
  • Personalized, point-based feedback from the international expert jury
For finalists and winners (Finalist Package)
  • The Green Product Award Finalist or Winner Seal for successfully independently certified products and services, a valuable asset for product, sales and marketing communications.
  • Digital certificate clearly linked to the product and with verifiable validity.
  • Permanent project profile in the Award Gallery.
  • Individual, points-based feedback from the international specialist jury.
  • Additional visibility through award communications, press, social media, exhibitions and the opportunity to appear in the Green Trend Book.
  • Participation in the public vote subject to the relevant submission conditions, plus networking around the award ceremony.


Categories

Submissions are accepted in 14 categories.
Each category distinguishes:

  • Best Product (established company)
  • Best Product (start-up)
  • Best Concept (via the Green Concept Award)

Check the category page links below to find your own category and explore last round’s finalists and winners.


Award Process

How to Participate

  • 1. Create a profile
    Register in the submission portal and create your personal or company profile.
  • 2. Submit your project
    Present your market-ready product or service for the Green Product Award – or your concept that is not yet available on the market for the Green Concept Award.
  • 3. Formal review
    We review your submission for completeness and compliance with the participation requirements before it is admitted to the selection process.
  • 4. Jury assessment
    The international specialist jury evaluates eligible projects against the published criteria.
  • 5. Finalists and public voting
    Projects meeting the qualification requirements receive Finalist recognition. For eligible Early and Regular Bird submissions, the public vote provides an additional opportunity for visibility.
  • 6. Certificate and seal
    Following a positive independent certification decision, eligible projects receive a digital certificate and the right to use the Green Product Award Finalist or Winner Seal within the approved scope.
  • 7. Awards and communication
    Winners are announced at the award ceremony. Finalists and Winners benefit from award communications and can showcase their recognition using the materials provided.

Expertise in Design, Sustainability, and the Market

The International Expert Jury

An international jury of experts in the fields of product development, design, sustainability, materials, research, communication, and marketing evaluates the submissions based on transparent and publicly available >> criteria. An overview is available on the >> jury page


Green Product Award

Schedule 2026/27

17 September 2026 Early Bird Deadline (30% discount for Product Compliance Check-up for EmpCo included)
17 November 2026 Regular Bird submission deadline
8 December 2026 Announcement of the preliminary finalists and start of the public vote

17 January 2027 Final submission deadline and end of public voting
17 February 2027 Announcement of all finalists
End of March 2027 Awards ceremony in Berlin

Those who submit their applications early not only benefit from additional terms and conditions, but also have more time to prepare their communications and plan any next steps.


Fees

The submission fee is €450 per project. Students and graduates within six months of graduation may submit their own concepts not yet available on the market to the Green Concept Award free of charge. For established companies with annual revenue exceeding €1 million, the Finalist Package is a mandatory part of participation upon successful certification as a Finalist. The fee is €1,450, and the obligation is accepted upon submission. Start-ups do not pay a Finalist Package fee. All amounts exclude VAT. The Finalist Package includes, among other benefits, jury feedback, a project profile, communication materials and, following successful certification, the digital certificate and use of the product-specific seal.


Criteria & Submission

The jury evaluates all projects against seven criteria: Overall Approach, Elaboration, Impact, Market, Design, Innovation and Sustainability. The assessment is based on the information and evidence submitted. All criteria, weightings and point thresholds are published on the >> Criteria and Scoring System page.

Ready to submit?
Use the >> Submission Guidelines to prepare your project in a structured manner. You can then create your profile and upload your documents directly to the portal. >> Register now

If you have any questions, you can reach our team at service@gp-award.com.

A credible award with a clearly defined scope

The Green Product Award certification system is operated by White Lobster GmbH & Co. KG. Green Future Club gUG is a legally independent and autonomous assessment and certification body. It coordinates the expert evaluation and monitors compliance with the published Scheme Rules.

The Green Product Award Seal makes the recognition of a specific product or service visible in market communications. It is based on published criteria, a traceable expert assessment and independent certification of the right to use the seal.

The certificate identifies the awarded project, the certified scope and the validity period. The Seal Usage Guidelines define how the seal may be used on product pages, in sales materials, campaigns and other communication channels.

The certification requirements, monitoring and renewal rules are documented in the publicly accessible Full Scheme Rules.

Green Concept Award

The Green Concept Award label recognises a concept at the stage of development at which it was evaluated. It does not constitute market certification of a product subsequently developed from the concept.

If the concept is developed into a market-ready product or service, a new submission to the Green Product Award is required for a product-related distinction.

Audience Award and Editor’s Choice

The Audience Award and Editor’s Choice are additional award recognitions. They may be communicated as distinctions received, but they do not constitute independent product certification or confirmation of the sustainability of an entire company.

More for Your Submission and/or Your Team

Submission Review: Criteria-based feedback to optimize your submission before submission

Green Trend Book: International examples and developments in sustainable design and product innovation

Product Claims Check-up for EmpCo: Structured review of your product communication and supporting documentation

Normina: Practice-oriented courses on new EU product requirements for companies and universities

>> Learn more about our services