Green Pre-Selection 2023

For this iconic watch, a sustainable luxury packaging was to be created in collaboration with Koehler Paper. Our challenge was to develop a solution that consisted entirely of sustainable Koehler recycled paper. In order to avoid a mix of materials, the locking mechanism of the watch was also embedded in paper. The production took place at the eco-certified printing company Langebartels & Jürgens. We thought further ahead when it came to the topic of sea rescue. Because the sea also needs to be saved. That's why we gave a ghost net a second use (as a cord on the slipcase).